covattacommsMar 11, 20207 min readIf you fail to plan then you are planning to fail...?There is a popular adage often attributed to Benjamin Franklin, the father of time management, "Failing to plan is planning to fail," For...
covattacommsMar 4, 20204 min readIn the current environment, brands need to talk less and do more.When the government couldn’t provide enough face masks for people, HKTV Mall slashed its sales commission on masks from 25% to 5%. It...
covattacommsMar 4, 20203 min readHow do you protect your Brand Equity and keep your identity safe?The "Yellow Wellies" campaign was created to raise awareness of the potential dangers as for farmers in the UK. The successful campaign...
covattacommsFeb 26, 20204 min readA cultural fluency within an organisation never happens by accident ... Understanding the diversity in work ethics and business culture can be difficult at times. Working on successfully implementing your...
covattacommsFeb 25, 20202 min read“How has Asia welcomed the NEW YEAR OF THE RAT so far " ? Chinese New Year in 2020, has received much attention this year as we embarked on welcoming the Year of the Rat! It has been a stressful...
covattacommsFeb 21, 20204 min readHow to build on your BRAND through uncertain times...Uncertain times can make people extremely cautious and make business owners automatically retreat and or cut back, especially when it...
covattacommsFeb 21, 20204 min readThere are Tough Times and Times that are Tough… which one will you choose?There are two types of business--those that have had tough times and those that are going to have tough times. Generally tough times...
covattacommsFeb 21, 20205 min read10 ways to engage effectively with you Clients or Customers! Customers and Clients are the most important part of any business because they are the lifeblood of your company. Without your customers...
